Baseline | The Minimum Effective Dose
FreemiumDaily movement app that removes every decision. Press start. The system decides.
What is Baseline | The Minimum Effective Dose
Mobility, strength, and breathwork combined into one daily session under 20 minutes. The system builds it for you. Free to try. Launching May 2026 on iPhone.
Key Features
Use Cases
- •Daily mobility routine for desk workers who sit 8+ hours
- •Bodyweight strength training when travelling or without equipment
- •Breathwork to shift state before a meeting or wind down after work
- •Recovery sessions after heavy gym or sport training
- •Building a consistent daily movement habit without decision fatigue
- •Morning routine that takes less than 15 minutes
- •Staying physically functional while working from home
- •Maintaining flexibility and joint health as you age
- •Quick movement session between meetings or during a lunch break
- •Complementing your existing gym routine with mobility and breathwork you'd otherwise skip
Why Startups Need This
Startup founders sit at desks 12+ hours a day and have zero decision-making energy left for exercise. Baseline removes the decision entirely. Open it, press start, do 10 to 20 minutes of mobility, strength, or breathwork, and get back to work. No browsing, no choosing, no planning. It's the lowest-friction way to stay physically functional while building a company.
FAQs
Why is there no workout library?
Decision fatigue is the main reason people stop using fitness apps. Baseline removes the decision entirely. The system picks your session based on what you need.
How much does it cost?
$9.99 for the first year. That covers mobility, bodyweight strength, and breathwork. Three disciplines, one app.
Do I need equipment?
No. Everything is bodyweight. Works in your living room, a hotel, or wherever you are.
How long is a session?
Around 15 minutes. Mobility, strength, and breathwork combined. Short enough to do every day, long enough to matter.
What happens if I miss a day?
Nothing. No streaks, no guilt, no notifications. The system resets every day. Just show up when you're ready.
Is this just stretching?
No. Baseline covers three disciplines: mobility, bodyweight strength, and guided breathwork. It's a complete daily movement practice.
What if I already go to the gym?
Baseline isn't a gym replacement. It's the 10 minutes of movement you do on the days you don't go, or as a warm-up on the days you do.
Why can't I choose my own exercises?
Because choosing is the problem. Most fitness apps give you a menu. Baseline gives you a system. You press start, do the work, and get on with your day.
